WORK
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Ouse-Inaka Experience Exchange – Research and Monitor Tours
Research and Consulting
A team of experts from Europe, North America, and Australia were dispatched over three separate tours of Ouse in Fukushima. They provided insights during their trip to the local tourism association, and reported their findings to help develop tourism services in the area. In addition an article was commissioned for japantravel.com to help put messaging into practice.
December, 2021
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Kamakura City – Market Research
Inbound Market Research
FAM Trip, Monitor Tour, and Press Tour using international tourism experts to improve the inbound strategy of Kamakura City.
December, 2016
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Tama City – Market Research
Inbound Market Research
Market research project for the the Tama City area of Metropolitan Tokyo that used both FAM Trips and Press Tours using international travel writers to develop insights in order to promote the area and improve its inbound tourism appeal.
December, 2016
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Shoryudo Project – Market Research
Inbound Market Research
Multi-level market research project that included FAM trips, monitor tours, and press tours using travel industry experts and international journalists to improve the inbound strategy of the Shoryudo Project, an effort by nine prefectures in Chubu and Hokuriku to attract more foreign tourists to the area.
January, 2017
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Kiso Tourism Association – Market Research
Inbound Market Research
Multi-level market research project that included FAM trips, monitor tours, and press tours using travel industry experts and international journalists to improve the inbound planning for the Kiso Tourism Association.
February, 2017