Map and Pamphlet Creation
We were asked to create a map for the Yokohama City Visitors Bureau showcasing the city center with international visitors in mind. We created an original illustrated map with a detailed breakdown of around 50 must-visit locations by them on the reverse. We worked with Yokohama to match the map to their city brand identity, and considered carefully what content should be prioritized from a foreign perspective. We have been fortunate enough to get to know the needs of the city over the years and it was a pleasure to put all that information together in one place.